Floridian Featured in National Advertising Campaign for Get Covered America

Tuesday, October 15, 2013
CONTACT: Justin Nisly
202-601-2494 | press@enrollamerica.org

Video Demonstrates the Importance of Health Insurance Through the Personal Experience of One Florida Man

Washington, DC—Enroll America released a national Spanish language advertisement featuring Jesse Fernandez-Miro, a resident of Coral Gables and a field organizer for the Get Covered America team in Florida. In the one-minute video, Jesse explains how an unexpected and painful accident taught him the value of affordable, comprehensive health insurance.

“I was in a coma for 37 days after a drunk driver crashed into my motorcycle. I never thought something like that would happen to me,” said Jesse Fernandez-Miro. “Because I was uninsured, I still owe $700,000 in hospital bills, a debt I’ll never fully pay off. I hope that through sharing my experience, uninsured people will take advantage of the options now available through the Health Insurance Marketplace.”

As a part of Enroll America’s $5 million digital ad buy, Jesse’s story will now be shared with millions of Americans across the country to help spread the word about the new health insurance options available through the Health Insurance Marketplace. During the first week of enrollment, the video ad ran in Spanish on stations in the Dallas, Houston, Tampa, Orlando, and Miami markets. An English-subtitled version of the video will continue to reach uninsured Americans on the internet and social media.

Watch Jesse’s story here.

You can also download a copy of the video HERE.

About Get Covered America and Enroll America

Get Covered America is a national campaign of Enroll America that is focused on educating consumers about the benefits of health coverage and the new health insurance options are available under the Affordable Care Act. With operations in ten states (AZ, FL, GA, IL, MI, NC, NJ, OH, PA, and TX), our grassroots team is powered by passionate staff and volunteers with one motivating goal: to give Americans the information they need to choose an affordable health insurance plan that’s right for them and their families.

Enroll America is the nation’s leading health care enrollment coalition, bringing together community and health organizations, businesses and others to inform consumers about the new health coverage options and how to enroll in them. It is an independent, nonpartisan, nonprofit 501(c)(3) organization.


For information on the Get Covered America campaign, visit www.GetCoveredAmerica.org.

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